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PSOW Visits Australia

Well, not really. But, in honor of Australia Day (January 26), the HQ office participated in making dishes native to Australia. We enjoyed Zucchini Slices, Shrimp on the Barbie and Bacon and Cheese Rolls. And, with the help of Global Road Warrior (an online digital subscription database packed with photos, maps and information on culture, customs and more on over 175 countries), we were able to even look up recipes and test them out. All were delicious!

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Improving Cross-Cultural Communication in the Global Marketplace

Improving Cross-Cultural Communication in the Global Marketplace

One of the most important things to consider when doing business internationally, is mastering the art of cross-cultural communication. Whether you are the owner of your company or an envoy for a company doing international business, it is crucial for you to be equipped with a thorough knowledge and comprehension of the cultural, business and social customs of the persons (and country) with whom you are negotiating. In diplomatic circles, the term associated with cross-cultural communication is known as protocol. But protocol as it relates to business helps you adapt your style to be effective across all cultures, ensuring you treat your colleagues and potential clients with dignity and respect.

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Modes of Interpretation

The modes of interpretation is something most clients do not understand when making requests for their conferences. When requesting for interpretation services, it is valuable to understand exactly what is necessary for your specific engagement.

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The Protocol School of Washington Unveils Website Redesign

As an educational institution, The Protocol School of Washington is a strong advocate of change and evolution, knowing that our instruction and expert tutelage is helping change the lives of our students, who in turn help change the world. Embracing the global marketplace and understanding how to operate in it, we offer protocol and etiquette intelligence along with cross-cultural awareness to help make the world a more open and better place to do business.

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Bring Your Manners to Work Day!

Many of us spend more time at work than at home, so it’s really important to have fulfilling relationships both with colleagues and customers. Bring Your Manners to Work Day was created to remind people of the importance of treating people with courtesy and respect in the workplace.

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The Importance of Protocol Officers: The Team Member You Never Knew You Needed

From finding the right talent to knowing what roles are crucial to fill, team building is one of the most crucial components of any successful organization. Finding the proper balance of personalities and positions can truly differentiate your company with a dream team of superior workers. But whether you own or work for a private or publicly held company, one of the most important members on your team may be someone you have never even considered—a protocol officer.

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Pamela is going to UC Berkeley!

PSOW Graduate Marcel Kristel won our National Business Etiquette Week “Win a Day with Pamela Eyring” Alumni Contest. As the winner, Marcel has chosen for Pamela to provide a 60-minute presentation and Q&A session on September 15 with the students in the UC Berkeley College of Engineering. A 2014 graduate of PSOW, Marcel’s entry was a letter written to his Gran providing her etiquette tips to transition into this modern world including dining, mobile devices, e-mail and social media.

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Ensuring Your Staff Are Your Best Brand Ambassadors

"When it comes to your business and your brand, are you doing everything to ensure the most positive, proactive and polished image possible? The best businesses leave nothing to chance when it comes to brand management and no detail is too small to ignore or to leave to chance. From defining a mission statement that clearly and succinctly projects your company values to managing all matters of marketing for total image management, your brand defines who and what you are."

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Meet 2015 NBEW Winner Brooke Peterson

Meet Brooke Peterson -- our winner of National Business Etiquette Week's "What will business etiquette look like in 2025?" video contest. As the winner, she received a complimentary tuition to our 5-day Train to be a Corporate Etiquette and International Protocol Consultant course.

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Chris Yu, winner of the 2014 NBEW Video Challenge, reflects on PSOW's impact on his future plans

Chris Yu, a Human Resources Manager in the Toronto office of TD Bank, first heard of The Protocol School of Washington when alumni Natalie Gokchenian made a presentation to officers at his bank. Chris was so impressed with the curriculum, he asked Natalie to present again to his HR staff. He then became even more interested in the PSOW, ultimately entering and winning the 2014 video challenge for a complimentary tuition to the “Train to be a Corporate Etiquette and International Protocol Consultant” course, graduating in September 2014.

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Navigating the Social Side of Business

In the world of business, networking is everything. Among the most valuable venues for networking are social functions, including after-hours business cocktail parties, lunches and receptions. These events may often seem frivolous but in fact they provide opportunities for meeting new colleagues, establishing relationships and an opportunity to make a memorable first impression. Beyond mastering the art of small talk, the key to success at these events is knowing how to work a room.

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Olivera Tatalovic Finds her Superhero Moment

In honor of last month’s National Protocol Officer Week, PSOW sponsored a “Superhero Moment” contest where entrants were asked how they used their protocol expertise in a particular job or setting. After reviewing entries from around the world, we have selected Olivera Tatalovic as our 2015 winner, receiving a complimentary tuition to a scheduled 2015 Protocol Officer Training program.

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